Digital Marketing

How to get traffic on Quora

How to Drive Traffic from Quora to Your Website in

How to get traffic on Quora

A Brief Introduction to Quora

Quora is undeniably the biggest Q&A site on the web right now. It ranks high in google and gets around 1 billion views per month.

This is the place for beginners and experts to drive traffic to their websites. This helps the website to rank high and gain traffic.

The way to drive traffic to your blog or website is simply by answering questions. And the important thing is to place the website URL or landing page URL on your answer. So that you will get traffic.

As the name implies, a Question & Answer (Q&A) website is where users come to post their questions and have them answered by the community.

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The way I see it, it’s the perfect setting for bloggers who want to showcase their expertise and get their target audience’s attention.

Why Should You Use Quora to Generate Traffic?

Here’s a quick breakdown of the main benefits of promoting your blog on Quora:

‣ Never-Ending Stream of Content Ideas

As a blogger, you should know how tough it is to come up with fresh content ideas on a regular basis.

Quora might be the answer to your problems with its never-ending pool of content ideas waiting for you to discover. For every post, it provides a network of related questions that you can use in your next blog post.

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Using the search bar, entering a couple of keywords may also help you generate ideas right off the bat. While most of the suggestions need some refining, it shouldn’t be hard to tweak them into usable content titles.

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‣ Introduces you to new audience

Did you know that Quora has over 300 million active monthly users? That’s a HUGE number considering the fact that Quora is a Q & A platform and the number of active users are growing rapidly every single month.

There are also more than 400,000 topics on Quora covering a wide range of topics from science to technology to fitness and so on. So what do these stats tell you? If you’re actively participating on Quora, you can reach out to a ton of new audience.

‣ Quora helps you find the RIGHT answers

It doesn’t matter whether you are using Quora for doing research or to fix something, it helps you find the best answers and great information in one place. There are a lot of experts from various industries including dental to science to technology provide and share their wisdom with other users on Quora.

If you’re a blogger, you can find so much helpful information related to the topics you’re going to cover on your blog. So you can use Quora for doing research, coming up with new ideas and strategies and so on.

If you still don’t find answers or better answers to a particular question or topic, you can post a question by yourself (either by using your name or you can also post it anonymously). If the question is interesting enough, it will definitely fetch some good answers in the future.

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How to Get Traffic From Quora

Pumped to get started with Quora marketing?

Then let me show you how to use Quora to get traffic.

Step 1: Pick the Right Interests

Upon creating your account, Quora will ask you to specify your fields of interest, which will be added to your feed. This will make it easy for you to find relevant questions to answer later on, so be sure to choose everything aligned with your niche.

You need to select at least 10 topics before you can complete your registration.

quora-interests-1

Step 2: Start with a Killer Profile Bio

Just like with social media marketing, you need an awesome author bio to establish a solid presence on Quora.

A good chunk of your profile’s configuration involves basic steps, like adding your profile photo and filling in your name. What you need to pay attention to, however, are your credentials and description.

quora_profile

Your description doesn’t have to be an entire article’s worth of words — just keep it short, straightforward, and impactful.

You can simply enumerate your job experience, what you do, and maybe a couple of your hobbies. You can also list down the websites you’ve been featured in if you’ve been actively guest blogging.

Your profile should also contain links to relevant pages, such as your website or social media profiles.

Step 3: Perform Content Research

Once your profile and brand topic are all set, it’s time to get to work.

Quora is an excellent source of content ideas that your target audience wants to read about. However, not all questions are made the same.

Some questions are already saturated with answers while others barely get any attention at all. What you want to answer are posts that have a ton of followers with only a few answers to match the demand.

That’s why finding the right questions is one of the new skills you should refine if you want to learn how to use Quora effectively.

You can find these metrics by navigating to one of the topic pages on your feed and going to the ‘Answer’ tab.

quora q&a

As a rule of thumb, try to find questions with an answer-follower ratio of 1:5. That means a post with at least five followers and one answer or less, which maximizes your chances of getting the high votes.

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Step 4: Use the Question to Develop a Full-Fledged Article

Your next step is to plan and craft top-notch content that answers the question in detail.

Ideally, you already have a couple of blog posts that align with the topic at hand. If not, take this as an opportunity to write exactly what the Quora user is looking for.

In relation to the example above, you can write something about the best marketing strategies for startups with some examples. 

content topic

It’s all about providing value not just through knowledge alone, but actionable steps that can position your brand as the go-to source of information.

Step 5: Write Quora Answers Like a Pro

Got your content ready?

Great — the next step is to naturally insert the link to your content in your answer.

Since you crafted the content specifically for this question, it should blend in nicely. You just need to focus on the quality of your answer, which will help you get more upvotes, exposure, and traffic.

Here are surefire ways to guarantee this:

  • Use Visual Content
    Just like your regular blog posts, Quora answers with visual content have a better chance of snagging the audience’s attention. These can be screenshots, infographics, YouTube videos, and so on.
  • Be Exhaustive
    Remember that Quora marketing has become competitive due to the platform’s ever-increasing popularity. If you are to answer a question, cover as much ground as possible and give users no reason to look for other answers.
  • Use Proper Formatting
    To improve the readability of your answer, break down sections into subheadings. You can also create bulleted or numbered list to enumerate relevant information.
  • Write Using Natural Language
    Quora answers never need to be structured like full-fledged articles with thousands of words. Try to use simple language, be direct, and be conversational to connect with users on a more emotional level.
  • Be Careful with Links
    Lastly, while you have the option to insert a link to a landing page, only do so if it makes sense. You don’t want your answer to look self-serving by containing lots of promotional links.

The final step is to answer similar questions while providing the same link to your content. Just like before, pick the questions carefully and write your answers differently each time.

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So how do you answer questions without spamming?

Don’t get excited! I’ll teach you step by step.

Step 01: Keep in mind that your main objective is providing value to the people by answering their questions. Please don’t copy and paste content from any other sites. ** You will get banned if you do so**

Step 02 : Answer questions that you have knowledge of and questions related to your website. ** Please write the answers by yourself to be safe**

Step 03 : As soon as you create your account please don’t place the link in all the questions you answer.

For the first week don’t place any links on your answer. Just provide some value and show that you are not spamming.

And then on the following week place your website link or landing page link on 1 of 5 questions you answer. And gradually increase it when you feel safe. Then within a month or two, you will be able to place links in all your answers.

( Answer 10 – 15 questions per day at start and gradually increase)

*** Please don’t place affiliate links. You will get banned! ***

Final Tips on how to get traffic from Quora!

Tip 01 : Question research

Tip 02 : Create answer templates.

Tip 03 : Answer format

Tip 04 : Adding the links

Tip 05 : Professional profile

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Make sure to follow these tips and tricks. And trust me, you will see some results within 10-12 days. ( Make sure to practice these tips and tricks daily )

If you have any thoughts or questions, please don’t hesitate to make use of the comments section.

Hope this short read was helpful.

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seo

8 Things That Can Hurt Your Site Rankings

seo

As hard as we try to stay in line with best practices, every website is bound to have some SEO errors that can adversely affect search rankings.

And if you’re experiencing the impact of these errors, you’re not alone.

In fact, in a study that evaluated landing page adherence to site performance best practices, Cambridge University researchers looked at elements such as using HTTPS, displaying images with correct aspect ratios and serving with the appropriate resolution, and more.

Not one page had a perfect score.

Let’s take a deep dive into some of the most common SEO errors so that you can start things off on the right foot, or get yourself off the wrong path if you’re already on it!

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1. Low Quality Links to Your Site

Any link created or purchased with the intention of manipulating the PageRank that directly impacts a site’s ranking in the search results is referred to as a low-quality link. 

Low-quality links are links from low-quality web directories, low-quality article directories, low-quality guest posts, or spam comments.

Tip:

Quality backlinks are beneficial because you know what you’re getting. … Because the links are from high domain authority websites, they are also more valuable than other backlinks. The more highquality links you build, the better your rankings will be.

2. Updating Title Or Meta Tags

The title tag is an extremely important ranking element because it lets Google understand your web page’s contents. Hence, even a slight change in the title tag might cause fluctuations in rankings. 

For example, if the title tag of your homepage is “Web Design Company Focusarc” and you changed it to “Hire A Web Designer In Focusarc” then your rankings might get affected for keywords like “web design company Focusarc” because you just removed the word “Company” from the page’s title tag. 

Note:

Do not change your title and meta tags often, as this can negatively affect your rankings.

It is better to apply the change on a single page and see the results before moving on to another page.

3. Changing Content

There might be a sudden drop in rankings after making any changes in your site content, including H1s. Content is a critical ranking factor, and all the webpages rank based on content. Any changes in it are likely to cause fluctuations in rankings. 

You can edit your blog posts all you want but sadly every edit will count if you were hoping to have a bit of a free reign of experimental editing.

But that doesn’t mean that you should leave your blog posts untouched for fear of hurting their performance. Often editing posts to update their keyword information and copy and images can improve their ranking.

Q: Does editing blog affect seo?

It does, and that is a good thing. Feel confident to edit and update your blog, and don’t forget to change the date on it. Google will get the signal that the content is updated and it will rank it with all the changes.

4. Getting Low-Quality Traffic

Low-quality traffic does not hurt your site rankings directly, but they can do so indirectly.

If you notice that your site has started receiving tons of low-quality traffic, then perhaps your site is getting links from low-quality directories or irrelevant sites via paid links or negative SEO; this can directly impact the number of conversions, time on page, bounce rate, etc.

All these factors combined will tell Google that users are not liking your website meaning the rankings could be pushed down.

FAQ:

If your website gets less than 5-10 conversions per week, you have a low traffic website, says famous conversion expert Bryan Eisenberg

5. Violating Copyright Knowingly or Unknowingly

If your site receives a lot of valid copyright removal notices, then your rankings will drop. In the words of Google, “Sites with high numbers of removal notices may appear lower in our results.

This ranking change should help users find legitimate, quality sources of content more easily—whether it’s a song previewed on NPR’s music website, a TV show on Hulu or new music streamed from Spotify.” 

Tip:

Visit the Google Transparency Report and enter your website URL to see the number of requests filed by others against your website. 

6. Mobile Friendliness

A website that is not mobile-friendly might be pushed down in the rankings because Google always wants to improve the UX, and a responsive website is the first step in improving UX.

For this reason, Google moved to the mobile-first index, meaning it now ranks websites based on their mobile version of content instead of the desktop. 

If you still don’t have a mobile-friendly responsive website, then chances are your website will continue to lose its current rankings in the search results.

Tip:

Take the mobile-friendly test to check the mobile-friendliness of your website. 

7. Local Seo Citations

Surprisingly, many companies completely forget to utilize local SEO citations and opportunities. Believe it or not, something as simple as adding and verifying your business with Google can jump you to the top of local search results. Take full advantage of whatever local SEO citations you can.

ProTip:

Local SEO allows you to put important information about your site online, such as the address and phone number of your business. In addition, you can highlight and promote the type of products or services you offer on your website using SEO techniques.

8. Content Readability

Readability is the ease at which most readers can read your content. Writing shorter sentences and using similar vocabulary will grant you a higher readability score.

Use Short and Simple Words. This is the most direct way for improving your Flesch-Kincaid readability score. The higher the score, the higher the SEO ranking.

Try to make your content as concise as possible for an optimal readability score.

ProTip:

Ensure when you write your blog post that you include plenty of headings, using H2 and H3 tags appropriately. The Yoast readability analysis will help you know if you have included enough, or if there are any parts of your text that need to be broken up with more subheadings

Bonus:

Can you change the title of a blog and submit for indexing when you have already submitted your blog URL for live indexing under a different title?

Yes, you can change the title of any file you publish on your blog. Google will eventually find that you’ve made the change and update its index accordingly, but if you want to force the issue you can do so from Google search console.

Log into your Google search console account and on the left-hand side click on the 3rd link down for URL inspection. Then at the top of the page paste in the URL that you are trying to update and hit enter. Google will then tell you if the URL is currently in its index. You should see a screen something like this:

search console

Click on the link that says request indexing. Google will test to see if the live URL can be indexed and if it can, will send you a notice that it has been added to a priority queue.

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Bottom Line

All your SEO efforts will be wasted if you don’t keep an eye on the number of factors that can hurt your website. A single mistake can make your site lose its existing rankings.

Always follow the above SEO checklist and continually monitor your website for factors that might hurt your site in the future.

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On-Page-SEO-A-Definitive-Guide

On-Page SEO: The Beginner’s Guide

On-Page-SEO-A-Definitive-Guide

On-page SEO belongs to the most essential aspects of website optimization. The question is: How to get started with on-page optimization? And how to continue? We’ll guide you through the key things you need to look at if you want to optimize your website properly.

Google organic search is responsible for 59.2% of the world’s web traffic.

-And On-Page SEO plays a crucial role in optimizing webpages to rank good in organic searches. This post will take you deep into the world of On-Site SEO and explain different factors associated with this.

What is On-Page SEO?

On-page SEO is the practice of optimizing web page content for search engines and users. Common on-page SEO practices include optimizing title tags, content, internal links and URLs.

With on-page optimizations, you aim to make your website more usable and valuable to users to improve your rankings or visibility in search results on Google, Bing, and other search engines.

Why is On-Page SEO Important?

Does traditional on-page SEO still make a difference in 2021?

Yup!

In fact, Google’s own “How Search Works” report states that:

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Even though Google is MUCH smarter than it was back in the day, they still use old school stuff (like looking for a specific keyword on your page).

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Google Crawls Your Site For Keywords

What are on-page SEO factors?

On-page optimization consists of many steps.

Here’s a list of the 12 important on-page SEO factors that have a direct or indirect influence on the success of your website.

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  • Crawlable website – the website is crawlable and indexed by search robots
  • Site architecture – there is a clear structure and logic in the architecture of the pages
  • Quality outbound links – the website is linking to high-quality external resources
  • Website speed – the pages load fast on all devices
  • Mobile friendliness – the page renders on every device and browser properly
  • Use of HTTPS – the website is secured and has an SSL certificate
  • User-friendly URLs – URL addresses are simple and UX-friendly
  • Well-targeted content – the page targets a specific search intent
  • Keyword optimization – the page uses relevant keywords in relevant places
  • Image optimization – the images are optimized for search engines
  • Readability and UX – the text is well-optimized, readable and UX-friendly
  • Click-through rate – the page has optimized title tag and meta description

Things such as HTTPS or page speed are confirmed ranking factors. It means Google uses them directly in their ranking algorithm.

But many of these are not used by Google, or at least not directly.

The thing is – whether Google uses these factors as a ranking factor or not, they are important because they improve the overall user experience and provide value for the website visitor.

Tip:

There’s another quick way to see whether your website is indexed. Just use this search operator in Google:

  • To see the approximate number of indexed pages: site:yourdomain.xy
  • To see if a specific page is indexed: site:yourdomain.xy/page
site indexing

If you see a suspiciously low number of indexed pages or you don’t see any pages at all, you may have a problem with indexation.

Link to quality external sources

Many SEO beginners hesitate to link to other websites. They think their “link juice” will spill out to other websites and their authority will suffer.

The truth is, linking out can actually be beneficial for you.

John Mueller from Google said in the Webmaster hangout:

“Our point of view, external links to other sites, so links from your site to other people’s sites isn’t specifically a ranking factor. But it can bring value to your content and that in turn can be relevant for us in search.”

Improve page loading speed

Page speed is a ranking factor, and the reason is clear. In this fast era, nobody is willing to wait for information from a site if there are other faster options.

What happens if you open a page and wait more than, let’s say 3 seconds? You probably hit the back button and look for another result.

Google collects these signals and takes them into consideration in their algorithm.

To test the page speed, you can use PageSpeed Insights from Google. Besides the speed score, you’ll also get tips and hints on how to improve the site speed.

Tip: 

PageSpeed Insights will only show you results for one page at a time. Therefore, the results apply only to this page. Choose multiple page types (homepage, blog post, product page) and test them all.

Summing Up!

On the concluding note, we hope you would have understood what on-page SEO is and how it plays a key role in optimizing the online presence of websites.

In case you want to learn SEO more comprehensively, and become a certified SEO expert, enrol in the most updated SEO course now.

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Importance of website

Why Website is Important For a Business?

Importance-of-Website

They say the world is now in our hands and the information is at our fingertips. There are no second thoughts to that. The world of the internet is fantastic. It continues to transform the way we connect with people, share information, and live a quality life.

A lot of people spend most of their time on the internet. This could be for buying a product, using a service, reading a blog, entertaining themselves, or for various other reasons.

Considering the amount of time people spend on the internet, businesses too have moved online. Having a website for business owners of any size and a presence on social media has become crucial.

Knowing the importance of a website is key to grow your business many folds.

What is a website?

Importance of website

A website is simply a live and accessible web page or a set of more than one web page under a single domain name.

There are domain names which one buys in order to create their own websites. These domain names are like addresses on the Internet. For example: focusarcdigital.com– This is the Domain name.

Once the set of web pages with that domain are hosted and become live on the Internet, it becomes a website.

To buy hosting, HostGator is one of the cheap and best hosting providing companies in India. Click the below banner to get 55% Discount on any of your hosting plan.

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Who all need (or have) a website?

Every business, company and every organization needs a website in today’s online world to establish its presence. Not only this, to reach its audience, but it helps you to build your brand.. It brings all the advantages and benefits of a business.

There are many types of websites on the Internet. These types of websites have different purposes and objectives. That is because different types of organizations or individuals created and operated them.

For example, there are:

  • Company websites
  • E-commerce sites
  • News sites or portals
  • Community websites
  • Blog websites
  • Personal websites

Before reading the below points, here is a video on why you need a website.

Listed below are 12 reasons proving the importance of website:

1) Online Presence

One of the major advantages of having a website is that it is accessible to anyone, anywhere, anytime.

Even during non-business hours, customers can access your website and avail your services or get the information they need, which is one of the key elements in the importance of a website in business.

2) 24/7 Customer Support

Providing customer support is a tough job for any business. However, providing customer support online is easier and more cost-efficient than hiring personnel to provide support.

This is where the importance of having a website becomes clear as customer support through a website can be provided in various ways:

  1. FAQs – This is the most commonly used medium. All the frequent customer queries are answered on the website, saving your time, while also providing precise and relevant information to customers.
  2. Chatbots – Chatbots on websites also do the job of addressing frequent customer queries through template answers. Chatbots can also provide users with many other important pieces of information like signing-up procedures, information about services/products, and so on.
3) Information Exchange

Over 50% of the customers expect any business to have an online presence where they can access their services. One of the most captivating aspects of a website is how easy it makes information accessible to customers.

At its core, a website is nothing but a medium to communicate with customers and to provide them with information and resources. Here are a few ways in which websites help in exchanging information:

  1. Advertisements that update customers about the latest offers on products and services
  2. Newsletters that update customers about any upcoming events and news
  3. Contact forms that invite enquiries or requests from customers
4) Establish Credibility and Build Trust

In the old days, when customers expected businesses to have contact numbers and addresses mentioned in their information brochure, customers nowadays expect businesses to have a website or online presence.

This is a crucial first step in establishing trust. From this perspective, for a business, a website is highly important.

Websites are an essential tool for businesses to establish their credibility and build trust with their customers. This can then be further boosted by local SEO services to attract a local demographic for businesses who might be new in the market.

5) Professional Web Design

Website visitors have no reason to stay on any Web page unless they’re tempted to. Visitors can get bored very easily and expect something unique to capture their interest whenever they’re visiting any website.

Hence, it is crucial that businesses build their websites with immaculate design and architecture so that customers are offered exceptional features and convenient navigation. This will encourage more visitors to take a peek at your website, and potentially buy from your business.

6) Sales 

The accessibility of your business grows exponentially with a website, as it can be accessed from any corner of the world. Hence, websites help businesses break geographical barriers and significantly increase their sales.

7) Revenue

There is no limit to the revenue that could be generated by your website. If the reach of your website can cross the borders, the revenue can reach sky high. All you need to do is optimise your site and make sure that your audience finds you when they are looking for you.

Besides that, you can also give some of your digital space on your website for display ads. Let’s say your site is about reviewing or selling mobile phones, you can give some of your digital space on your website to display ads relevant to these phones. This is just an additional way with which you can generate more revenue.

8) Cost-Effective

A physical store requires a massive investment for owning or renting a commercial space. Besides that, furniture, interiors, and employees are also some additional expenses that cannot be ignored.

On the other hand, creating a website is very easy and cost-effective. With CMS like WordPress, Shopify, or Wix, one can easily create a website with little or no help.

Only if you are setting up a complex website like E-commerce or one with thousands of pages, or complex filters and facets, then you might need the help of experts. However, the cost can still be minimal in comparison with setting up the physical store.

9) Visibility

Websites can become your online store, office, or showroom at a very minimal cost. A physical store will have visibility within a particular radius of its location, depending on its type.

When it comes to a business with an online presence, the visibility or the reach has no bound. Users from any part of the world can access the website.

10) Marketing

Marketing plays a crucial role in the expansion of any business. Let us say your offline business is doing well, and now you want to expand it online. If you have a website, you can make it appear on a Search Engine whenever people search using a keyword.

There are two types of marketing method that make this possible. One is Search Engine Optimization (SEO), and the second is Search Engine Marketing (SEM). You can also market your website using social media, display ads, and other techniques. You can also set up a target audience of your choice and use demographics like age, gender, location, and more for the same.

digital marketing agency with proven success records helps you create and execute a marketing plan for your business that would drive relevant users to your website.

11) Portfolio

Do not limit your website for just selling products or services. Create a portfolio that shows how well you are doing in the business. A business with no website loses multiple opportunities that can come online.

For example, a website can provide a map or directions to their business locations or offices. If someone wants to know about a business at their convenient hour, a website can help them with the same since it is accessible at any time.

To become a successful businessperson, you must have a professional website.

12) Growth Opportunity

A website can act as a company’s portfolio or resume. This can prove beneficial for businesses as the website can act as a reference for potential investors in which they can be acquainted with your services, what you have achieved so far, and what your plans for the future are as a business.

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To conclude, Website Importance – Presence and usage

A website is and can be the very important tool for any businesses and every small business can properly establish itself in the market. It is the best way to create and build their space and identity in the online market space.

A website can in fact help a small business win even in the most competitive market.

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Enroll in a Free Digital Marketing Course to delve into the key Digital Marketing and advertising practices that can help you to earn money.

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How-to-Get-More-YouTube-Subscribers-for-Your-Channel

Best 8 ways to get more YouTube Subscribers

How-to-Get-More-YouTube-Subscribers-for-Your-Channel

There’s no better time than now to figure out how to promote your YouTube channel.

Why “now,” though?

For starters, YouTube recently overtook Facebook as the second most-visited site on the web.

In a day and age where we’re spending up to six hours per day consuming video, the writing is on the wall: we need to appeal to our customers’ binge-watching tendencies.

And so if you want to stand out on YouTube, you need to take advantage of as many promotional tactics as possible.

Subscribers are pivotal to the growth story where monetization comes in as the higher your reach, the more you are closer to attaining YouTube benefits. The YouTubers who are not here for monetization should know the golden rule that the YouTube algorithm dictates YouTube.

The same redefines success stories based on the higher the engagement, through real-time counts on the number of plays to watch time, describes statistics of improvising on clocking up newer users. Here we discuss steps on how to get YouTube subscribers by following the eight tips.

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Focusarc yt channel

How to get YouTube Subscribers using 8 Easy Hacks

1) Create Engaging Content

A key process that goes a long way to channel your growth as a YouTuber is doing your research right and deciding on a script. It accomplishes your task of getting YouTube subscribers and fanning that base by posting intriguing content with the usage of the perfect studio in-house. Also, having the first fraction of a few seconds of the video momentous lets you make the best of the impression.

The key to accomplishing this is planning during pre-production. Here are a few ways you can do this better than your competition:

Do Your Research

Watch your competitors’ videos, as well as videos in industries outside of yours, and jot down notes of the most intriguing parts. Rather than copying what your competition is doing, find a more creative way to do it better. For example, if I was in the Digital Marketing (or any other business) I’d probably take a tip or two from my mentor Helloveeru.

Script ahead

You might think you can wing it on screen. Well, you can—but you shouldn’t. You need to plan out your script, do a table read, re-write it, table read, and re-write it again. This process improves your script to make it take on the story you’re trying to convey in the most powerful way. Businesses often underutilize the power of scripting, but mastering this art can take your videos to an entirely new level.

If you’re new to video scripting, check out this guide from Wistia!

2) Shorter Videos

Testimonials suggest how to get YouTube subscribers by creating shorter videos. There are various studies regarding the short attention span of subscribers where anything longer than a precise 3-5 minutes is a turnoff which viewers take no time in scrolling through. Hence the shorter the length of the videos, the better.

While testimonials are great, long videos and YouTube do not go well together! Regardless of how complicated the product you’re marketing is, your videos should never exceed 5 minutes.

Why? Well, science. Study after study proves that online video viewers have a short attention span. I mean, did you forget earlier when I told you how 20 percent of viewers drop off within the first 10 seconds? In fact, HubSpot has found that the ideal length for videos on YouTube is a nice and concise 2 minutes. So re-edit those long webinars, and turn them into short, snappy clips.

best length for youtube videos
3) Turn a Set of Videos into a Binge-Worthy Playlist

A recurring playlist of videos that are associated is one way of how to get YouTube subscribers. Weaving your way through grouping playlists allows viewers to save time rather than manually searching & clicking the next. 

Why is this good for subscription growth? Well, it will keep people on your channel longer, and show them you have a plethora of quality content. This will also keep your video content highly organized so your channel doesn’t become a cluttered mess that turns users away.

Another reason is, the more videos you create, the more difficult it becomes for people to navigate through your channel.

That’s why playlists are so important. Not only do playlists allow you to group your videos into categories to organize your channel, but also appeal to your viewers’ desire to binge.

playlist
4) Customizing Thumbnails

Your video thumbnail is essentially the cover of your video, so you need it to be absolutely beyond engaging. In fact, I’d argue that the video thumbnail is the most critical item determining whether a visitor is going to play or not play your video.

A tool vital to a channel’s success is how you pan out your thumbnails to get YouTube subscribers through effectively designing the video cover. This is detrimental to viewers playing your video and getting that much-needed exposure. 

5) Consistency is the Key

Consistency is key, because subscribers are not going to stay subscribed if you never update your channel or if you update 4 times in one week and then take a month-long hiatus.

YouTube demands consistency and fine-tuning ways of scripting to the creation of videos to its posting at regular intervals that foretells how to get YouTube subscribers and choose to stay subscribed, not if one disappears and comes back to the grind after a month of intermission.

tool-consistency
6) Engage with the YouTube community

Although you might not think of YouTube as a social network, the platform does represent a thriving community where users are engaging via content via profiles, “likes” and comments.

Sounds pretty “social” if you ask us.

As noted earlier, any sort of interaction with your viewers is seen as a positive signal to YouTube. If nothing else, engaging with your subscribers can help you foster a stronger connection with your audience. “Liking” comments only takes a few seconds, as does pinning a top comment as a sort of personal note to your subscribers.

7) YouTube Channel Promotions

A way of how to get YouTube subscribers is through promoting YouTube channels across communities or groups online. Be it Twitter or Facebook or Instagram, active engagement helps spread around the world and acts as a boon to the growing number of subscriptions as proof.

The wider one’s reach, the higher the appeal, and following these few charted tips will make a difference in how your YouTube channel has grown since scratch or that it would now the steps are waiting to be tested.

social sharing

Last, but definitely not least, make sure your YouTube videos are optimized to rank in search engine results and in the results that show up when people search within YouTube itself.

video optimization for more youtube subscribers

SEO for YouTube videos can get a bit technically involved, but there are some very easy wins you can do to get your videos in good SEO shape. A few of these best practices include:

  • Create Searchable Titles: Try to align your video with a popular keyword, and make sure to use the keyword you’re targeting in your video title (you can use AdWords or our Free Keyword Tool to do some quick keyword research and pinpoint some good terms people are searching for). Also, make sure your title isn’t too long; I’d recommend keeping it around 50 characters max.
  • Add a Transcript to Every Video: Video transcripts are a great way to make your videos more accessible to a larger audience, and they also help with SEO! Transcripts essentially act as page copy, giving your video more indexable text so you can rank for more queries.
  • Optimize Your Video Descriptions: Don’t just jam-pack this field with keywords, rather make it an engaging and well-written description of what the video is about, and use your most critical keywords.
  • Don’t Forget About Meta Tags: Meta tags are another way to get your keywords into your video, and make it more searchable. I’d recommend searching for popular videos in your space and seeing what meta tags they use. Again, make sure to not overdo it with the keywords here; just focus on the words that are most critical.

Ready for a lot more YouTube subscribers? Then get to work and make it happen!

To sum up…

Wrapping up!

The ways enlisted are some of the best tips on maximizing the truest reach across YouTube amassing viewership worldwide and entailing a solid subscriber base.

Enroll in a Free Digital Marketing Course to delve into the key Digital Marketing and advertising practices that can help you to earn money.

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Top 10 Proven Hacks to Earn Money Through Digital Marketing

How-to-earn-money-by-Digital-Marketing
 

What is Digital Marketing?

Digital marketing termed as an online platform where one can advertise their products online on the internet or any other digital medium. It is the thing of the past, when salesperson used to sell their wares by shouting their prices, attractions and their benefits in a community market.

As people nowadays have a significant online presence, the sellers have grabbed the opportunity to create a niche for their product and this is where the concept of digital marketing comes in as it takes the details of the product to the customer anywhere and anytime as it uses social media and web pages to advertise the product.

Today, “Digital Marketing” has helped many to achieve a pinnacle. Here’s the quote by a top-notch digital marketer Neil Patel itself :

“To be a happy person doesn’t have to be rich. You just need to love what you do”.

digital marketing

Now the question comes: How can you earn money through Digital Marketing?

There are 10 best ways which can help you achieve your dream, such as 

1. Content Writing/Marketing 

2. Blogging

3. SEO (Search Engine Optimisation)

4. Website Designing

5. SMM (Social Media Marketing)

6. Affiliate Marketing

7. Email Marketing

8. Mobile Marketing

9. E-Commerce Marketing

10. Freelancer

 

1. Content Writing/Marketing :

         Writing content that drives customers, drives traffic to a website is very much required in today’s marketplace. A content that persuades people to buy the offerings mentioned in a complete text, either consciously or subconsciously. We can also term it as a bridge between seller and consumer.

 The free piece of information required in all the platforms to convert Cold Leads into Hot Client such as

· Query Resolving Platform – Quora, Google Search

· Commenting on social media posts and redirecting prospects to our page

· Posting a paid promotional contents on your page for the company’s products or services

content writing
Content writing

2. Blogging :

Blogging is writing a piece of content or information which can be shared on one’s website to attract traffic and a good piece of work can attract a huge visitor to your landing page and can generate a decent amount of revenue out of AdSense(Google shows ads on a website which generates high traffic and on other parameters as well). 

A popular blog can also generate revenue by selling backlinks and by promoting other brands on websites that contain a huge visitor base.

blogging
Blogging

3. SEO (Search Engine Optimisation) :

         Search Engine uses numerous algorithms to rank websites on top in organic searches which can be achieved by using relevant keywords, relevant phrases, by writing SEO optimized content, and many more. Every company pays hard to rank itself on top of Google searches in its niche. Good SEO personnel would never be a “job/project” less.

search engine optimization
Search Engine Optimization

4. Website Designing :

         Having a digital presence in the market simply means having a website, hosting, and a domain name. Good website design with an effective landing page and direction can gain you enough Site In-time and this can increase a website’s credibility and much higher chances for conversions. Having a sound knowledge of graphic designing and coding can help you achieve this goal in no time.

web design
Website Designing

5. SMM (Social Media Marketing) :

Getting real-time customers, interacting with them, and connecting with them on Social Media platforms is so much simpler these days. Social Media is a platform where you can know your customers in and out for which companies are willing to pay to get themselves on all these platforms to get a good lead turning into an end customer. Social Media Marketing is also helpful for companies to maintain CRM activities online.  

social media marketing
Social Media Marketing

6. Affiliate Marketing :

         Affiliate marketing is a good way of earning money from digital marketing, there are lots of companies out there in the market who give commissions to promote products/services to customers and who end up buying the item. The best one in the market is Amazon Affiliate Program, where you can make 8-10% commissions on referring a product on your blog or websites by getting affiliate code.

affiliate-marketing
Affiliate Marketing

7. Email Marketing :

         A tool that has the potential to reach millions on a single click to their direct mailing address having contained promotional contents/offerings/newsletters, etc. Though it has very low conversion rates and also it is the oldest form of digital marketing. It is still in use and quite affluent because of its easy-to-use mechanism.

email marketing
Email marketing

8. Mobile Marketing :

         If you are focusing on earning money from digital marketing, Mobile Marketing is the new buzz in the market. Every individual is carrying a smartphone and its a gig for digital marketers to promote and advertise directly to their customers through their Smartphones. Applications show ads as a pop up on every device and it can be personalized by adding cookies to mobile phones. The market is adapting AI-Based technology and it will go more personalized in the near future. 

mobile marketing
Mobile Marketing

9. E-commerce Marketing :

         Selling your goods and services online can any day make you earn money through digital marketing. It is the process of procuring or creating an article (goods or services) and selling it to an open market through an E-commerce platform. The best of the examples available in the market are Alibaba, Flipkart, zomato, etc.. It has the potential to take you globally in no time to provide your strong resources and efficiency. 

ecommerce-marketing
Ecoomerce Marketing

10. Freelancers:

         If all the above-mentioned skill falls in line or even if worked on just one or two can make you work independently in the field of digital marketing. Skilled personnel are required worldwide to complete a task remotely, here where the freelancers are hired. It contains no boundaries and no limitations to your earning potentials. 

freelancing
Freelancing

Conclusions :

         There are several ways by which one can earn money through digital marketing. All you need to do is research for your niche and try to figure out your expertise and what you love doing. Consistency is the key to success in digital marketing. All you need to have is patience and being consistent in your efforts. 

Keep Dreaming, Keep Learning!

 

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Digital marketing

What is Digital Marketing? Beginners guide

digital markteing 1

What is Digital Marketing?

Digital Marketing is nothing but promoting your products and services through the internet. Every day the number of searchers on the internet is increasing frequently.

There are many ways to promote business online such as Facebook adsInstagram adsYouTube ads, and so on.

But Facebook ads are the biggest revenue source of Digital Marketing or any other business.

When you are investing on Facebook to promote your business, that time the return is guaranteed.

Investment is the Heart of the Body!!.  

The best digital marketers have a clear vision of how each digital marketing strategy supports their business goals and based on their marketing strategies, marketers can lead a large campaign through paid and also free channels at their disposal.


Covid effect on digital marketing:

covid vs dm

During this ferocious Covid-19 pandemic, every small job doer became jobless. But the people having a business are relying on digital marketing and it is growing now more than ever.

Global data announced the growth of the Indian e-commerce market is bumping to Rs.7 trillion by 2023 because of the lockdowns.

During this pandemic, with every consumer locked in their homes, all traditional marketing efforts are out of the question.

Business people who do not have a social media page will now have to speed up their digital transformation and devise a digital strategy to communicate with their audience.

Thus, the DM scope in the future will not only thrive but also let businesses survive in the market.


Why you should be in a lane of Digital Marketing?

digital marketing lane

Before I tackle the most effective digital marketing channels for your business, let me demystify Digital Marketing a bit and share its benefits. 

  1. Digital Marketing is intelligible
  2. Constant online presence
  3. It is cost effective
  4. It builds trust between you and your customer
  5. Provides instant and highly measurable results
  6. It allows you to interact with the newbies and the professionals.
  7. Allows you to make changes as you want.
  8. It delivers an excellent return on investment (ROI)
  9. Allows you to target your ideal buyers.
  10. Helps you to engage with Mobile Customers.

5 most effective digital marketing channels:

digital marketing
  1. Social Media Marketing
  2. E-mail Marketing
  3. Content Marketing
  4. Video Marketing
  5. SEO & PPC

Difference Between Traditional Marketing and Digital Marketing

Traditional vs Digital Marketing
S.noTRADITIONAL MARKETINGDIGITAL MARKETING
1Ads Duration is LimitedLong Duration
2Charges Extra for Up-gradation of AdsNo charges
3Results are not guaranteed.Results are guaranteed.
4You have to look for customersThe customer looks for you and for your products
5Reaches for limited AudiencesReach out for Maximum People
6Communication Delay ExistsCommunication plays Major Role
7Getting Reviews is DifficultEasy to get Reviews
8 Convincing is Bit difficultConvincing is Easy
9Tracking customers or Product is DifficultTracking is Easy
10Return on Investment is low and May vary sometimesReturn on Investment is High

Conclusion: 

Digital Marketing can never be late for you. It’s upon you how and when you step towards exploring yourself in digital learning. This is something which is growing simultaneously with business people. So, why delay come and join today your free digital marketing course.

You can build up your skills vertically in one of the specific fields (as a specialist) or you can build your skills horizontally (as a manager/generalist) or you can become a generalist with specialization in one field too. It’s your choice!

This training teaches not only the theory but also provides the requisite hands-on experience as well so that you understand the concepts thoroughly apart from providing online forums for doubt solving.

Click here to access our free Marketing Tools.

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